Social media marketing companies use social media platforms for brand exposure to drive inbound traffic to websites that convert leads into sales. It is an excellent way to build loyalty and communicate with customers. Social media is an essential part of a digital marketing strategy to help build and maintain relationships.
With social media taking over many people’s lives, your brand needs a presence to reach target audiences. It is a great way to reach a huge amount of people all at once. A social media marketing manager collaborates with you to determine which platforms will work best for the business. There are a many to choose from, here are few to consider:
Facebook is by far the most popular social media platform. Posts use photos and videos to support text-based content.
LinkedIn is your channel when you want to target business professionals and business-minded individuals.
Twitter is all about instant results. Sharing newsworthy and trending headlines can gets the best results.
Instagram allows users to upload photos and videos, which can be edited with various filters, and organized with tags and location.
Pinterest is all about images. Travel, hospitality, home improvement, or lifestyle brands use this for exposure.
Monthly Active Australian Facebook Users
of the Australian population logs into Facebook on a daily basis
of all Australians use Instagram
A good social media content manager knows good content is at the heart of success. This is essential to engage your followers. Content that remains without likes or shares will not help build your brand. So, hiring social media management services is a good investment as they know what works to engage people.
Many people prefer to build relationships through social media as there is instant interaction. It is an excellent way to build relationships and loyalty with a target audience. A social media management agency also knows how to gauge the value of your campaign. The key is to use the right content to capture people’s hearts and attention on the right social media platform
Owned social media marketing is how far a brand reaches across the platform. The larger your social community is, the higher the value of your own post marketing.
Earned social media is when people share a brand and its content across the platform. User-generated shared content is the most valuable, but it is also the toughest. People share what catches their imagination and what they like.
Paid social media is when your social media management company pays to promote brand content. This can be through paid posts or hiring social influencers to share a brand message.
Before we start your campaign, we conduct a thorough analysis of your competitors and industry. We also define your customer personas.
We care about your return on investment. Our businessis built on our customers success, so we are ready to go the extra mile to achieve goals.
We are 100% Australian company, conducting all the work in-house in Melbourne. We don't outsource any of the work overseas.
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